This Masterclass is designed for professionals who want to understand how Artificial Intelligence is transforming the way we work and how to apply it effectively for lasting productivity gains. Participants gain a solid foundation in generative AI, including the basics of Large Language Models (LLMs), key AI tools, and prompt engineering techniques. The course provides a structured overview of the AI landscape while emphasizing practical use cases across text, audio, video, and design — as well as process automation and tool integration. Through interactive sessions and hands-on exploration, you’ll work on your own real-world applications and receive targeted recommendations. The program also covers best practices and data protection principles to ensure responsible and efficient use of AI in your daily work. More information about the training: https://www.akros.ch/academy/trainings/genai-masterclass/