In a fast-changing marketing environment, planning can't be a rigid exercise. Traditional long-range plans often collapse under the weight of unexpected shifts in customer behavior, competitive moves, or internal priorities. This workshop introduces a practical, Agile approach to planning, balancing vision with adaptability. You’ll explore how to use small, planning cycles to stay responsive without losing sight of long-term goals, while learning to embrace change as a source of advantage rather than disruption. You'll learn to: * Balance vision with adaptability * Prioritize what matters * Build and refine a living backlog * Align stakeholders through Big Room Planning * Set flexible, sustainable rhythms Adapting with confidence means learning to shift plans quickly without losing sight of long-term goals. It’s about turning changing priorities into opportunities for focus and alignment, and building planning rhythms that provide clarity and direction even in times of uncertainty. Sharpen how you use prioritization frameworks, and explore different execution models like Scrum and Kanban to manage complexity. By the end, you'll be able to design and deliver marketing projects with greater clarity, alignment, and impact. The next courses will run on October 2, 2025 and February 3, 2026.