Agile Marketing Leadership - Self-paced

Learn from experienced marketing leaders, delving into how Agile leadership differs from more traditional marketing leadership. This course will help you develop an actionable plan for evolving your leadership approach as well as guide organizational transformation. Topics Covered: Agile marketing origins and alignment with modern organizations Cultural impacts and drivers for successful Agile transformation Leadership embodiment of the Agile Marketing Manifesto Leading with a growth mindset, EQ, and mindfulness Building empowered teams, navigating change, and engaging stakeholders Strategic Agile marketing planning, prioritization, execution, and measurement Building and scaling cross-functional teams and pilots Real-world case study discussions and analysis Learning Outcomes: Understanding the new organizational leadership capabilities needed today and why Agile is needed Assessing yourself as a leader and understanding when to apply adaptive leadership styles Using tools like mental models to help drive change Applying a systems thinking approach Telling compelling stories as a leader Understanding organizational transformation Leading vs managing change Estimated time to Complete: 8 hours for self-paced course

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$379.00